Digital is transforming life sciences research, innovation and commercialisation.
In August, the fifth ONE Life Sciences Leadership Forum will explore how data visualisation can support industry innovation, improve workflows and achieve faster and informed decision making.
Using software tools to visualise complex data and large rule-sets is one way of allowing researchers to make good choices based on accurate insights.
Michelle Waddell, from specialist digital solutions provider Wyoming, will join us to lead an interactive workshop-style webinar. Participants will explore how data management and visualisation practices can help scientists to tell a compelling story with data and develop skills to generate better insights, faster. The session will include a live dashboard demo with sample data.
Wyoming Interactive has offices in the UK and US and provides digital consultancy as well as custom development and marketing solutions across a range of industries, including life sciences It manages data, develops portals, creates digital tools and calculators, and drives demand for digital campaigns in the life sciences and healthcare sectors. Its experience ranges from research areas such as protein biology and oncology to specialised workflows, including clinical trials logistics and device to cloud integration.
The ONE Life Sciences Leadership Forum supports the industry's ambition to double the number of life sciences companies in north east Scotland. It brings together the region's life sciences commercial community to address growth-related issues, collaborative innovation and commercialisation. Participants are management team members and decision-makers within companies based in Aberdeen and Aberdeenshire or academics, clinicians and researchers with interest in life sciences commercialisation.
In June, ONE delivered an initial series of four Leadership Forum workshops on commercial and marketing themes, including digital engagement and value propositions, attracting participants from across the region’s company base.
Dr Jude Huggan and Dr Sheila Batchelor from Aberdeen-based microbiology, biological material storage and analytical services company NCIMB Ltd participated in the workshops. Dr Huggan said: “Participating in these workshops afforded NCIMB valuable insight into key aspects of digital marketing which we can utilise to increase our digital presence as we look to raise awareness of our full range of products and services, and deliver our growth strategy. We enjoyed engaging with peers on issues relevant to commercial organisations in the life sciences sector and thank ONE for their support to the sector in north east Scotland.”
Rebecca Andersen, Project Manager – Corporate Communications at TauRX, a leader in Alzheimer's disease research, said: “The first series of ONE Life Sciences Leadership Forum sessions was the perfect balance of new information, reinforcement of important principals and well-pitched, practical guidance. For me, being new to the industry, it was also a great way to meet others in similar positions from different life sciences companies. I gained a lot from attending the sessions and highly recommend them.”
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