The Insights into NPD Accelerator provides food and drink manufacturers with the latest sector and category consumer and market insights, supports businesses through a proven new product development (NPD) and existing product development (EPD) innovation process, and helps industry to understand and successfully respond to the evolving demands of buyers, customers and consumers.
Getting involved will enable your business to use insights to shape product, packaging, process, and promotional messages to deliver commercial advantage, drive sales and develop high-value markets.
Greater consumer and customer focus in NPD and EPD will ensure that food and drink businesses lead in premium product development for global markets, increasing the value of sector sales and exports to deliver business growth and new jobs.
Opportunity North East leads this practical programme, working with the Scotland Food & Drink Partnership and The Knowledge Bank.
The Insights into NPD Accelerator supports your business in three ways:
Access to specialist support
Commercialising insight
NPD/EPD programme
Contact the Insights into NPD Accelerator team via the button below and find out how we can help and support you with your NPD and EPD needs.
The Insights into NPD Accelerator is available to Scottish food and drink manufacturers that are already trading – start-ups, early-mid growth and established businesses – registered in Scotland, and with production facilities located in Scotland.
Opportunity North East leads this practical programme working with the Scotland Food & Drink Partnership and The Knowledge Bank.
The programme is funded by the Scottish Government’s North East Economic Recovery and Skills Fund (NEERSF), Opportunity North East, Scotland Food & Drink and Aberdeenshire Council.
TRKR is the lead contractor for the programme, working with Food2Market and SAC Consulting.
Rapid changes in consumer behaviour, customer demands and markets create opportunities for Scotland’s food and drink producers to develop innovative, on-trend and premium products for domestic and international markets.
Your privacy matters to us so if you want to find out more on how we keep your data safe, view our Privacy Notice or talk to ONE direct.
Opportunity North East Ltd
11 Queens Gardens
Aberdeen
AB15 4YD